Box Hill Institute is an educational provider located in Melbourne, Australia.
This video was put together to showcase social media & emphasise some of what the Institute is doing to engage with current and potential students in the digital world.
Want to learn more?
Visit us at http://www.boxhill.edu.au
http://www.facebook.com/boxhilltafe
http://www.twitter.com/boxhilltafe
Duration : 0:5:18
Feb. 1 (Bloomberg) — Dixon Doll, co-founder of venture-capital firm DCM, talks about the outlook for initial public offerings in 2011.
Doll expects 80 to 85 U.S. venture-backed companies to sell shares to the public this year, up from 72 in 2010, as investor appetite for risk picks up. Doll speaks with Margaret Brennan on Bloomberg Television’s “InBusiness.” (Source: Bloomberg)
Duration : 0:4:20
HIT ON LINK
http://www.videobillboards.com.au/Pump-TV/
HIT ON LINK
http://www.pumptv.com.au
PumpTV partners with BP Australia
[Mon 02/08/2010 10:50:50]
Press release
Marketers will soon be able to reach more than five million Australian consumers as they watch TV while filling petrol at stations fitted with PumpTV screens owing to a newly signed partnership between BP and PumpTV.
The partnership will see PumpTV launch 1,200 screens across the BP network in Australia in the coming year; bringing them closer to achieving their goal of 4,800 screens reaching over 15 million consumers per month in 2012. The company currently has more than 600 screens reaching over two million consumers per month across petrol stations in Sydney, Melbourne, Brisbane, Perth and Adelaide.
Along with content partners Channel 7 and Yahoo!7, PumpTV delivers news, sports, weather and lifestyle updates and advertising content to consumers at petrol stations through 19″ sunlight readable LCD screens with full audio.
Advertisers on the PumpTV platform include AAMI, Amex, Hyundai, Cadbury, Schweppes, Myer, Pacific Magazines and Coca-Cola.
“We are very excited about the opportunity and potential the BP partnership provides us as we continue our rapid growth across Australia. We look forward to working with BP to create a complementary outdoor TV advertising platform that translates into revenue for companies and brands. It is exciting to be able to offer more companies the chance to enjoy solid return-on-investment like the 80% and 48% increase in instore product sales experienced by Cadbury Bubbly and Solo respectively after they advertised on PumpTV*,” said David Parker, CEO of PumpTV.
Research conducted by McNair Ingenuity, found that 88% of consumers recall advertisements aired on the PumpTV network and 26% say they would respond to one or more of the advertisements. An overwhelming 90% of the consumers commented that they enjoyed the break that PumpTV screens provided to the task of filling petrol.
Launched in November 2009, PumpTV delivers content and advertising to their proprietary LCD TV screens situated on petrol pumps at petrol stations, engaging an ‘on-the-go’ audience for up to four minute intervals.
* According to sales figures collated from instore sales at PumpTV fitted petrol stations running advertising campaigns and comparison with instore sales without PumpTV screens.
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Duration : 0:2:34
The nineMSN DIGITAL SHOWDOWN hosted by Kerri-Anne Kennerley at Fast Forward 5, the digital marketing summit held on November 18, 2010. To find out more visit:
Duration : 0:3:19
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Media Logic is a state-of-the-art social media and conventional media agency based in Australia. Combining the best of new media techniques with expertise in marketing communications, Media Logic services a wide range of clients who need to improve their marketing and to build conversations with their customers.
What about Google?
Media Logic are search engine marketing experts. Google wasn’t ever designed as an advertising directory. Its founders were determined at the outset that it wouldn’t depend on advertising revenue. Today Google’s mission remains “to organize the world’s information and make it universally accessible and useful”. Despite Google’s resolve, the internet has become a major marketing media. And Google is being actively used by millions to find businesses whose websites provide details of their products and how to purchase them.
Your enterprise’s marketing effort can be so much more cost effective with search marketing. Just ask Media Logic to show you how.
Fosters Beer presents: How To Speak Australian.