Social Media TV

Heather Caldwell, Timber Tops, shares her experience attending the SES New York training session: Creating Social Media Strategies Using Audience Research. The training session was taught by Liana Evans, Author and Co-Founder & CEO, LiBeck Integrated Marketing

In this course students are introduced into the world of online audience research through the use of various tools such as buzz monitoring tools, keyword analysis tools, trending and insight tools. Through the use of these online research tools the students are introduced into understanding how to not just look at the quantity, but the quality of the data they are collecting and how that applies to efforts in social media marketing.

This course covers different types of social media communities such as networking (Facebook, LinkedIn), microblogging (Twitter), social news (Digg, Reddit, Mixx) & bookmarking (Delicious), geo-location services (Foursquare, Gowalla, Facebook Places) and even brush on how mobile marketing is also a factor of any social media strategy. By combining the research aspect with the knowledge of what audiences are doing in different social media and online marketing channels, students can create much more solid and successful social media strategies.

To learn more about attending SES training sessions, please visit:
http://www.searchenginestrategies.com

Duration : 0:0:22

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Technorati Tags: audiences, bookmarketing, Buzz, channels, communities, delicious, digg, facebook, facebook places, foursquare, geo-location, gowalla, insight, integrated, liana evans, libeck, linkedin, marketing, mix, mobile, monitoring, new york, online audience, online marketing, quantity, reddit, SES, social media, strategies, tools, trending, twitter

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http://www.globalchange.com Linkedin future of business online community or just a phase?
Linkedin is the business version of FaceBook or MySpace and had 11 million executives signed up by June 2007. But does this business inline community really work? Most Linkedin users have less than 50 contacts and don’t use it much. Recruitment, sales, marketing, promotion — all possible but what will be the dominant purpose of Linkedin? Most contacts I’ve had are people wanting introductions — to other people they don’t seem to be able to get to any other way. Comment by Dr Patrick Dixon, futurist, leading authority on global trends and conference speaker.

Duration : 0:2:12

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Technorati Tags: communities, dixon, facebook, jobs, linkedin, marketing, myspace, online, patrick, promotion, recruitment, work, workplace

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website blog:

http://www.jrsnyderjr.com

Online social networking communities have developed into their own social networking communities bonded online much like they are offline, beyond what the corporations who purchased the technology conceived of. A corporation’s intention is to make money but a whole new phenomenon has developed that is the germ of a social revolution. Corporations provide only the technical platform (at colocation centers) and should make reasonable money off these networks, but if the participants in these sites want some control of decisions about how these communities operate on these corporations platforms, they need to understand the nature of corporations. We will see communities develop on sites such as YouTube, MySpace, Facebook and some not yet known, and that these communities can relocate across platforms.

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Duration : 0:6:26

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Technorati Tags: achampag, analog, blogger, cam2cam, communities, community, crisis, data, digital, economic, facebook, heidisaid, in, increases, jrsnyderjr, kenrg, leelefever, linkedin, myspace, networking, networks, online, opt, out, portability, renetto, revolution, skype, social, tlg847, to, twitter, vlogger, web2.0, youtube

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