Video is the Best Social Medium
Saturday, May 28th, 2011
http://www.pixability.com This video features Yelena Kadeykina, the Marketing Director of Pixability who talk about a concept of social video or how you define one. Video is an inherently social medium. There’s no better medium to communicate emotions, authenticity and tone of voice — all essential elements of social interaction. Video used to be expensive and often when people think about video production they think about TV commercial. But the Internet and cheap digital video cameras finally freed video from these old restrictions and let it develop its potential as a social medium. Online video is great news for companies that finally have a way to share their authentic identity and unique character with a large audience. And it’s even better for companies that are serious about engaging into an honest dialog with their customers, because video enables richer feedback than any other medium. If you’re a business owner, you can’t clone yourself to talk personally with all your customers and prospects, but with social video you can at least come close.
Duration : 0:1:29











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