Kelli Matthews, University of Oregon talks about social media and ethics
Friday, September 23rd, 2011
We were able to talk with Kelli before she gave her presentation at the Digital Marketing Breakfast
Duration : 0:1:13
Posts Tagged ‘PR’
What is your favourite social media tool and why?
Monday, February 7th, 2011
Eric Schwartzman in an interview with ddp direct on Social Media, PR-Trends 2011, the ddp direct-Social Media Boot Camp (SMBC) and much more.
About the ddp direct-SMBC:
Learn the ins and outs of Foursquare, Twitter, Facebook, Search Engine Optimization, Linkedin, YouTube, Flickr, Blogging, Podcasting, Slideshare and other social media at the longest, top-rated social media bootcamp training program for professionals.
Get a comprehensive overview of integrating social media into organizational communications through case studies and easy-to-follow, step-by-step exercises designed to give digital immigrants hands on experience using new media and social media tools and services, and help intermediate users develop a more strategic understanding of how to apply these channels to organizational communications, marketing, public realtions, public affairs and corporate communications. More information: http://workshops.ddpdirect.de/social_media_boot_camp.html
Duration : 0:1:25
Rick Murray – Edelman Digital – Interview with Phil Yanov
Tuesday, September 28th, 2010
Rick Murray, President of Edelman Digital, discusses marketing, social media, sharing your story, and other topics in a discussion with Phil Yanov following his presentation at the Social Story Conference (www.socialstoryconference.com) held at the Warehouse Theater in Greenville SC.
Video by Brian Kelly Multimedia (www.briankellymultimedia.com)
Duration : 0:5:27
How to Do Social Media Marketing: Bloggers, Social Networ…
Tuesday, March 16th, 2010
Hear Sally Falkow of Expansion Plus and Chris Abraham of Abraham Harrison talk about the best practices in social media marketing.
Not only is social media marketing the hottest thing in marketing, it may well also be the most effective marketing tool available to anyone doing any form of outreach.The meteoric rise of twitter and the slower but just as large groundswell of blogging have combined to shake communications of all kinds to the core.
But social media marketing isn’t monolithic and it covers a lot of ground. There is no one-size-fits-all solution. But there are best practices, there are tools and tricks and techniques to achieve greater success.
Duration : 0:58:20
Fashion Marketing Interview: XCVI + Marketing To Retailers Online
Saturday, March 13th, 2010
Fashion Marketing TV interviews Daniela Zeltzer, Director of Marketing for XCVI Clothing, on how the brand uses social media, email and online marketing for the Los Angeles-based women’s apparel company.
XCVI uses digital marketing to drive sales to the retailers that carry their brand, build brand awareness and engage their customer base.
Duration : 0:3:56
