Social Media TV

0:00-1:00 On This Week in Social Media we’re talking about People Power with Mark Pesce and Brad McCarty.
1:00-1:30 Mark, how are things in Sydney?
1:30-4:15 Mark, you developed a whole world of virtual reality through VRML. How do you think we’ve ended up since the vision you had in the 1990s?
4:15-5:15 At one point, the tweets were moving faster than the storm (Hurricane Irene) itself.
5:15-7:00 Welcome to Brad, North American editor for The Next Web. How are things in Nashville?
7:00-8:30 Brad- I was looking at a story out of Indonesia this week about a woman who ran a social media campaign for an election in Indonesia and is now getting offers as a social media coach.
8:30-11:00 This week, we’re taking a look at MTV and their use of social media for the Movie Awards. Any reaction, Mark or Brad?
11:00-11:30 At that event, Beyonce broke the news of her pregnancy and generated more tweets per minute than any other world event, ever.
11:30-13:30 Even a year after the BP Deepwater Horizon incident, BP continues to lose in its social media efforts to rehabilitate the brand.
13:30-16:00 Doesn’t it seem strange that a head of PR wouldn’t use these tools themselves and be familiar with them?
16:00-17:00 Brad: Pitch me on Twitter. 140 characters or less is what I have time to read.
17:00-19:00 Marketers say they want to have a dialogue with their customers, but their dollars are still spent on traditional, one-sized media.
19:00-20:15 Mark: Guidelines are different than brands.
20:15-22:45 Icelandic citizens are currently crowdsourcing the re-write of their nation’s constitution. Mark, what are your thoughts on that?
22:45-26:45 Your role as a citizen in a western democracy is somewhat limited outside of voting. Will the democratization of media lead to a revitalization of democracy itself?
26:45-28:30 Brad, any perspectives on that on your end?
28:30-29:30 That raises the question: If our government institutions were created at a time when we were largely an agrarian population and information only spread as fast as news via horseback could.
29:30-32:30 There was a report this week about the mayor of a town in Syria who took to YouTube to bypass government controls.
32:30-33:45 Mark: We have people fact-checking with political aims and one of the outcomes of that process is that now there’s an extreme amount of caution with the mainstream media.
33:45-36:00 One of the companies at the core in driving the stake into the heart of old media is WikiLeaks.
36:00-38:15 Mark: There’s a correlation between the percentage of the population that has a mobile phone and whether they have access to the Internet and to their likelihood of a revolution.
38:15-40:30 The velocity at which information during revolutions can spread via Twitter and BlackBerry messenger is astounding.
40:30-41:00 It’s events like Beyonce’s baby bump and Justin Bieber’s new album that gets people familiar with the tools and then enables people to use them in social movements.
41:00-41:30 Thank you to Mark (@mpesce) and Brad (@bradmccarty). And be sure to follow us on Twitter @TWiSocialMedia and on Facebook at TWiSocialMedia.

We want to hear from you! To tell us who you’d like to see as a guest and what hot topics in social media you’re interested in, email twisocialmedia@thisweekin.com

Support This Week in Social Media and independent programming by joining the TWiSM Producer Program at ThisWeekinSocialMedia.co!

FOLLOW ON TWITTER
Robert: @superplex
TWiSM: @twisocialmedia
Mark: @mpesce
Brad: @bradmccarty

Special thanks to the members of the TWiSM Producer Program

Executive Producer Mary Ann Halford
Associate Producer William Doom
Supporter Armand Konan

Duration : 0:41:37

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Technorati Tags: beyond, bp, brad mccarty, Entertainment, facebook, Government, gulf coast, mark pesce, media, network, New, oil spill, organized, robert tercek, Shows, social, this week in, this week in social media, Trends, TV, twi, twitter, web, Wikileaks

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0:00-1:00 Today, on This Week in Social Media, we’ll cover the latest from uber-social network Facebook and also dive into the world of social TV viewing.
1:00-2:00 First up we have Marshall Kirkpatrick from ReadWriteWeb to talk to us about Facebook’s big changes.
2:00-4:00 There’s also been a massive change to the Facebook profile look, yes?
4:00-5:00 What about big media? We heard from Netflix this week that they won’t be integrating in the US. What’s your take on this?
5:00-6:00 Thanks for joining us today, Marshall. Everyone remember to follow him on Twitter @marshallk.
6:00-6:45 Also joining us today is Mike Bracco, product manager at Mahalo, who will be previewing the Facebook changes for us.
6:45-7:45 And you have control over that image as a user?
7:45-8:30 Tell us a bit about the mapping feature.
8:30-9:00 So what’s the biggest new integration that Facebook has made?
9:00-9:30 Mike, thanks so much for taking us on that tour. Everyone remember to follow him on Twitter @bracco.
9:30-10:15 We’ve got a start studded panel this week: Somrat Niyogi of Miso, Fraser Kelton of GetGlue and Gabriele Gresta of Digital Magics and Bibop. Where are you coming from today, Fraser?
10:15-11:30 What’s happening at Miso and where are you, Somrat?
11:30-13:00 So today we’re talking about social TV and the advent of connected viewing. It seems like GetGlue has positioned themselves as a leader in the space, is that true?
13:00-14:00 So most people are checking in through their mobile devices?
14:00-15:00 Somrat, tell me a bit about what makes Miso similar or different from GetGlue?
15:00-18:00 So the distinction is that GetGlue is about the check-in, while Miso is doubling down on television?
18:00-18:30 And Somrat and Fraser, you both launched last year?
18:30-21:00 Gabriele, you’ve been involved in this space for quite some time, yes? Tell us what you’re doing these days in the interactive TV space, Gabriele?
21:00-22:45 So the differentiator is that the person producing or switching the TV show can actually roll in all of the social media live?
22:45-24:30 Fraser or Somrat, are there plans to include this “in-line” viewing functionality on your platforms?
24:30-26:00 What’s the typical adoption pattern for GetGlue users?
26:00-27:00 Gabriele, what’s the partnership process like with broadcasters?
27:00-30:45 So you built that software specifically for someone in a control room to optimize that viewing process?
30:45-31:30 Gabriele, do you disagree? Should broadcasters welcome the social additions to the viewing experience?
31:30-32:00 And if you see that your friend is watching something on Facebook, does that definitely pique someone’s interest?
32:00-33:00 Fraser: As the builder of a product in this space, I think it’s important to remember that TV has always been inherently social.
33:00-35:00 Somrat, do you need the permission of the broadcaster to add this layer of content?
35:00-37:00 And Somrat, you’re doing that without any deep relationship with the content producers, yes? And this allows you to move faster?
37:00-37:45 Are tablets and phones the principal platforms?
37:45-40:00 So we can break this down into three steps: social discovery, social connection and contribution. Of those three, Gabriele, your company can do all three, is that correct?
40:00-42:00 News for the TV companies watching this show: get with the program fast, because other companies are creating social experiences with–or without–your permission.
42:00-45:00 What’s the threat in Facebook’s new announcement that they’re offering this integration as part of the new platform?
45:00-47:00 Somrat, given your connection to Google, you’ll certainly be integrating with Google+, yes?
47:00-48:00 Thank you to everyone for joining us today. Everyone make sure to follow all of our guests on Twitter.
48:00-48:30 We’d also love to hear from you: tweet us @TWiSocialMedia or find us on Facebook at facebook.com/twisocialmedia

We want to hear from you! To tell us who you’d like to see as a guest and what hot topics in social media you’re interested in, email TWiSocialMedia@thisweekin.com

FOLLOW ON TWITTER
Robert: @superplex
This Week in Social Media: @TWiSocialMedia
Marshall: @marshallk
Mike: @bracco
Fraser: @fraser
Somrat: @sniyogi
Gabriele: @gabrielegresta

A special thank you to the members of the TWiSM Producer Program! To join them in helping guide the course of the show, go to thisweekinsocialmedia.co

Executive Producer Mary Ann Halford
Associate Producer Serena Ehrlich
Associate Producer William Doom
Supporter Armand Konan

Duration : 0:49:1

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Technorati Tags: bibop, digital magics, Entertainment, facebook, gabriele greets, getglue, interactive TV, marshall kirkpatrick, media, miso, network, New, readwriteweb, robert tercek, Shows, social, social graph, this week in, this week in social media, TV, twi, web

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Greg Jarboe, SEO-PR, interviews SES Chicago 2011 keynoter, Mikel Chertudi of Adobe Systems, who will speak on the following topic, multi-channel marketing and measurement.

Chertudi will present on multi-channel measurement and focus on consumer packaged goods (CPG) and retailers. He will give examples of what marketing and digital marketers should be doing to measure their attribution in a multichannel setting. Marketers will learn to measure ROI and to make money across all channels.

Right now, companies are taking measured, siloed approaches across all the different marketing channels, including digital marketing, search, display, tv/print, according to Chertudi, and companies all think that they don’t talk to each other. Companies don’t understand the spill-over effect and they might be double-counting across those different channels, incorrectly measuring their results.

Chertudi will explain how to correctly measure, attribute and optimize a company’s investment across all marketing channels.

Visit Us And Learn More at: www.SESChicago.com

Duration : 0:3:47

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Technorati Tags: 2011, adobe, advertising, attribution, business, channel, channels, chicago, companies, Consumer, CPG, digital, display, funnels, Goods, google, howto, internet marketing conference, keynote, keynoter, marketers, marketing, marketing conference, measurement, mikel chertudi, multi-channel, packaged, Print, results, ROI, Search Engine Marketing, search engine strategies, seo conference, SES, systems, Tips, training, TV

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A video posted on a social media website shows a presenter from the state-run al-Libiyah television channel waving a gun and saying the channel’s staff are prepared to die in defence of the station.

Duration : 0:0:36

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Technorati Tags: africanews, al jazeera, al-Libiyah, aljazeera, Libya, state, TV, Video

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Lisa Buyer, president of the Buyer Group, interviews Mel Carson, Microsoft Advertising Community Manager, Microsoft Advertising on the subject of social media and the marketing mix at SES London, 2011. According to Mel, social media is the Internet. Mel says this is because the Internet is inherently social. Whether it’s through search, Facebook, Twitter, blogs, forums, or any other social media platform, the Internet is inherently social. Mel says marketers should always consider a social veneer across all of their marketing and digital campaigns, because there is a social element inherent in any devise used, whether it is via mobile, TV, Web, including games, print and cinema. Mel also stresses the importance for marketers to optimize outside of event being marketed.

Marketers should always be incorporating digital photography, for example, and blogging, tweeting, in order to share the significance of their campaign with those who might not have been able to attend the event. Mel also talks about brand interaction and measuring the effect of social media in order to gauge its effectiveness. Mel calls this social interaction versus the social impressions and it’s the interactions that you’re looking to grow. For example, every tweet, every video that gets viewed, etc…gets tracked and after reviewing all of the social media engagement, Mel says a marketer is able to know that a certain amount of people have interacted with their brand. This builds upon the experience for those who want to learn more about the brand itself.

To learn more about speaking at SES London, please visit:
http://www.seslondon.com

Duration : 0:4:48

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Technorati Tags: 2011, advertising, blogs, brand, campaigns, cinema, digital, event, facebook, forums, Games, group, internet, lisa buyer, london, marketers, mel carson, metrics, microsoft, mobile, online, photography, platform, Print, search, SES, social interaction, social media, TV, tweet, twitter, Video, web

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This week we have Muhammad Saleem, Director of Social Media Strategy at Tribune. Sean Percival and Alana Joy host This Week in Social Media Thursdays. For more information, show notes, and an upcoming schedule, go to www.thisweekin.com/socialmedia

Follow This Week in Social Media on Twitter: http://twitter.com/twisocialmedia
Follow ThisWeekIn Network on Twitter: http://twitter.com/twinetwork

Connect with the Hosts on Twitter:
Sean Percival – http://twitter.com/percival
Judalina Neira - http://twitter.com/thejudalina
Mike Bracco - http://twitter.com/bracco

On the drive to show Alana Tweeted her way out of a ticket. Discussion of MTV Movie Cloud displaying trends during show.

Please check out our sponsor:

http://picclick.com

Highlights include Muhammad’s interview (digg, local), Twitter’s url shortner, and Yelp’s new badges.

INTERVIEW
Our Guest – Muhammad Saleem, Director of Social Media Strategy at Tribune, talks about local, Digg (article by Alexis), and what his Avatar stands for.

NEWS

-Twitter Formally Announces URL Shortner

-Foursquare Launches Badge Rewards

-In-Stream Advertiser Ad.ly Strikes Deal with MySpace

GREAT MOMENTS IN SOCIAL MEDIA
McCain Tweets back to Sn00ki

Duration : 0:59:12

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Technorati Tags: alana joy, Bracco, Brian Solis, Engage, Entertainment, media, Mike Bracco, network, New, Sean Percival, Shows, social, social media, social media tools, Social Networking, this week in, TV, twi, web

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Viewer advisory: This program contains explicit language.

Wine Library TV’s Gary Vaynerchuk gives his no-holds-barred take on how modern businesses must adapt to thrive in a social media-driven culture.

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On November 5, L2 and NYU Stern hosted its second-annual Innovation Forum at The Morgan Library in New York City. The full-day event addressed innovation in digital marketing and implications for prestige brands.

L2 Forums are the largest gatherings of prestige professionals in North America. Forums draw C-level executives and top marketing and digital talent from prestige brands; leading agencies, media, and technology firms; and innovators and academics. In addition, 25 percent of seats are reserved for students from the nation’s top business and arts graduate programs.

Gary Vaynerchuk was born in Babruysk, U.S.S.R. (today Belarus) on November 14, 1975 and emigrated to the U.S. in 1978. He graduated from Mount Ida College in Newton, MA. From a platform as co-owner and Director of Operations of Wine Library, a wine retail shop in Springfield, New Jersey, Vaynerchuk gained fame as the host of Wine Library TV, a daily internet webcast on the subject of wine.

Called the “king of social media”, he is one of the first Facebook users to max out his friend limit, with over 17,000 pending friend requests. He is in the top 100 people followed on Twitter and was the keynote speaker at events like the 2009 South by Southwest Interactive conference and the New Media and Web 2.0 expos.

Duration : 0:10:31

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Technorati Tags: ads, advertising, Branding, brands, customer, customers, facebook, fora, fora.tv, foratv, like, loyalty, Management, marketing, Service, TV, twitter

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Release Date: 1 October 2010
Cast: Jesse Eisenberg, Rooney Mara, Justin Timberlake, Brenda Song, Cherilyn Wilson
Genre: Drama | History
Director: David Fincher
Writer: Ben Mezrich, Aaron Sorkin
Studio: Sony Pictures

Plot:
A story about the founders of the social-networking website, Facebook.

Subscribe Now: http://www.youtube.com/subscription_center?add_user=trailers

Duration : 0:2:26

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Technorati Tags: amazing, box, Broadbandtv, cast, cinema, clips, coming, date, directed, Drama, dvd, Entertainment, extras, film, gossip, Hollywood, interview, listings, media, movie, office, opening, preview, produced, release, review, rumor, show, soon, soundtrack, story, Studio, teaser, theatre, Trailer, TV, Video, viso

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Blunty drags his currently diseased bones along to the Launch of Samsung’s shiny new high end TV’s, their new Series 9 sets… find out what this ultimate fashion designer shiny high tech TV has, or hasn’t got in common with the ultimeat fashion designer shiny hitech iPhone ;P

here’s how the Press release reads if you’d like some more info…

A Triumph Of Style And Substance; Introducing The Samsung Series 9 LED TV
With a pencil thin luxurious stainless steel screen and a world-first touch-screen remote control, Samsung pushes the boundaries of home entertainment design
SYDNEY, Australia — July 16, 2010 — Samsung Electronics Australia launched today its flagship TV, the ultra stylish Samsung Series 9 LED TV, with the world’s first touch-screen remote control. The Samsung Series 9 LED TV offers the perfect union between elegant design and high-end technology, providing the ultimate TV viewing experience made possible by Samsung’s 3D technology. The Samsung Series 9 LED TV was first unveiled to the world at the Consumer Electronics Show in Las Vegas in January where it won the highly coveted 2010 ‘Best of Innovations’ award.
The striking stainless steel design of the Samsung Series 9 LED TV wraps seamlessly around the TV’s stunning 55-inch LED screen. The design is accentuated with details such as speakers embedded in the stand, an auto-sliding touchpad control and the supporting translucent stem. This premium Samsung television is accompanied by a unique touch-screen remote control featuring ‘Touch Control’, which combines access to all of your TV features and entertainment devices in one remote. Samsung’s Twin Screen technology also enables you to enjoy your TV viewing experience from anywhere in the home.
“The Samsung Series 9 LED TV is the ultimate collaboration of stunning design and top-of-the-line technology,” said Mark Leathan, Head of Marketing, Consumer Electronics, Samsung Electronics Australia. “By harnessing the best innovations in technology in a stainless steel structure the width of a pencil, we have created a unique, premium home entertainment experience.”Design Leadership
The Touch Screen Remote Control
The Samsung Series 9 LED TV is the first television to come equipped with a premium touch-screen remote control. With a three inch colour display, the remote features a live feed of the program you’re currently watching or the live feed of the program on another channel you don’t want to miss. With a built- in speaker and headphone jack, the remote’s Twin View feature means you can take your TV anywhere around the home so you’ll never miss a moment of your favourite program. The remote also features AllShare control, so any DLNA-enabled device can be controlled with one remote, a QWERTY keyboard via the touch-screen and integrated Wi-Fi and infrared technology for content streaming.
Top of the Line Performance and Quality
Samsung continues to lead the industry in producing inspiring product design and top-of-the-line performance with its built-in 3D, Wi-Fi connectivity, DLNA-compatible media streaming, Samsung Apps and Internet@TV services.
Built-In 3D
The Samsung Series 9 LED TV features 200Hz 3D Hyper Real Engine and Samsung’s proprietary built-in 3D processer. The first-of-its-kind 3D processor is optimised for, and enables compatibility with, multiple 3D formats. These include half resolution formats, side-by-side and top-to-bottom, as well as the full resolution Blu-ray 3D standard. In addition, Samsung’s 3D technology delivers a picture using a full- colour spectrum for an unbelievably immersive viewing experience. The processing can even be applied to broadcast TV, gaming content and DVDs to automatically convert 2D viewing to 3D in real time. When not in 3D mode, you’re back to watching one of the best quality full HD TVs on the market.
Connected Content
Internet@TV connectivity is a key feature of the Samsung Series 9 LED TV, featuring Samsung Apps which offers an ever-expanding portal of your favourite digital content accessed from the comfort of your living room.
Also included is AllShare for wireless connectivity and multimedia sharing across devices, allowing you to wirelessly view photos, movies and music from PCs, mobile phones and digital cameras to your TV for big-screen viewing at home with friends and family. Through ConnectShareTM, movie lovers can also connect a USB drive or digital camera quickly and easily to the TV to access videos, music, playlists and pictures via the remote.
The Samsung Series 9 55″ LED TV is the latest 3D TV offering from Samsung and is available from July 2010 with a RRP of $10,000.

Duration : 0:2:30

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Technorati Tags: arty, Blunty, Blunty3000, farty, iphone, Launch, New, remote, Samsung, screen, series, sydney, touch, TV

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This is Kris Akabusi at his best. In a rare “interview”, he comments in social networking and catchphrases. Utterly amazing.

Duration : 0:0:15

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Technorati Tags: akabusi, awooga, celebrity, facebook, kris, london, medal, myspace, olympic, olympics, presenter, show, TV

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